Case studies
GULA case study: connecting orders, payments, and operations
How GULA organized web ordering, Mercado Pago, measurement, and an operational sheet so the customer journey did not end at checkout.
8 minRead article
Merluca Insights
Case studies
Design and implementation decisions in Merluca projects, with documented scope and explicit evidence limits.
Case studies
Entre Cuadros case study: separating personalization, payment, and operations
How Entre Cuadros separated two product journeys, added dynamic previews, connected Mercado Pago, and created a post-payment reference handoff.
8 minRead article